Google Pixel 10

Attention spans are shorter than ever, so instead of fighting it, we leaned right in. For the Pixel 10 launch, we created a campaign of 15-second spots that hit fast and hard, each one only focused on a single feature. Sharp, punchy, and over before you could even think about skipping—that was the point. Small spots, big impact.
To anchor the campaign, we also built a hero 30 that pulled the features together into one bold story. Sleek, modern, and impossible to miss, it gave the Pixel 10 launch the weight it deserved while the 15s kept the energy everywhere.

ECD: Jesse Juriga

ECD: Armando Samuels

ECD: Victora Deldin

GCD: Jera Mehrdad

CD/CW:  Dan Jordan                                                                                                                                                                                  

Art Director: Michelle Lam                                                                                                                                                                        

Agency: Google Creative Labs